To add to the challenges, brands in the CBD space are struggling to verify their own products. Laura White, founder of Soul Addict, started a CBD line after she found it helped her with crippling anxiety. Wanting to create a reliable product in both purity and potency, she’d test on top of the farm’s tests and kept running into the same problem: The lab results didn’t match. When White finally found a farm that had accurate tests, she’d partner with them. A few years later, Soul Addict now sources all its CBD through small, family-run farms in Colorado and White is in the process of integrating her own crops from North Carolina. The lesson she learned? Brands should be constantly testing their product to verify their farms’ reports.
I would recommend always going with a full spectrum oil. Some people say to use nothing but pure 100% CBD, but if you do a little research you’ll see that most doctors will say that the full-spectrum products with terpenes etc are much more potent and effective. I would only use the CBD isolate if I was concerned about an upcoming drug test (full spectrum has trace amounts of THC in it)
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